Are you a leader that has an impeccable eye for detail? Are you a trend forward thinker? Can you creatively solve problems, motivate your team, and inspire our full organization to elevate our approach and deliverables?
The Director of Marketing and Multimedia will lead their team to achieve excellent results in the following disciplines: Retail Industry Insights, Multimedia Trends, Project Management, Presentation Materials/Sales Tools, and Creative Assets for Product Launch (hangtags, box labels, infographics, photography, videography, advertising and social media assets, website development).
You are a creative genius who will direct and approve the holistic plan and be accountable to the Brand, Consumer, Customer and Business to deliver on time, complete and correct.
You’ll sweep us off our feet if…
- You’re exceptionally creative and able to anticipate needs and direct you team to solve for them.
- You’re extremely well organized, with high attention to detail, and excellent communication skills.
- You’re a relationship builder who will attract and develop a high-performing team of future leaders.
- You see problems as opportunities for growth and challenge and are energized by them.
- You are collaborative and love working across teams of talented, diverse, leaders and pulling the best out of each of them.
- You bring an agile mindset and can pivot quickly when the situation changes or performance in the marketing plan and business change.
- You are curious and always on the pulse of the customer, trends, and competition to stay relevant and ahead.
- You have demonstrated an ability to build brands and can create distinct spaces for each through their purpose, values, and beliefs.
- You can identify a need, align with your partners on solutions, and see it forward to implementation. (Your partners will include the Sales Directors for each Brand/Retailer customer, Product Design and Development experts, CHB Brand Advertising)
- You can Operate with a high level of autonomy and with a high level of confidence backed by knowledge and experience
Job Duties:
- You apply your strategic-minded approach to marketing and multimedia beginning with material development, creative process, and thru to implementation.
- Ensures creative development across multiple marketing mix elements & platforms is aligned to strategies and positioning by actively engaging with our CHB Alignment team.
- Attracts, leads, manages, and mentors employees in such a way to ensure retention, development, and superior performance of talent (13+ in house team members and freelance support partners as needed)
- Utilize our systems (including Salesforce, PLM and Review Studio) to drive the workflow of projects
- Build strong relationships with our studio customers, CHB Leadership and Central Garden & Pet counterparts. Develop and leverage relationships, both internal and external, to develop and pursue the course of action that best supports the season’s strategy for both our Retail partners and Centra owned brands.
- Manage and plan the department annual budget to ensure financial targets are met.
- High level of leadership in corporate communications – responsible for setting the right tone and recommending the best format to connect the intended audience.
Requirements
- 10+ years of experience in related field.
- Bachelor’s degree in a related discipline preferred.
- Must have experience as a manager of a large team.
- Portfolio demonstrating work or leadership in creative direction especially for product marketing including graphic design, photography, and videography
- Well versed in the use of Microsoft Outlook, Power Point and Excel
- Outstanding communication and presentation skills. The ideal candidate is highly skilled at initiating conversations and can effectively guide teams to the desired project outcome on schedule.
Preferred Candidates also have
- Experience with tools and workflows in Adobe CC suite including Bridge, Camera RAW, Lightroom, Photoshop, Illustrator, InDesign, and Acrobat
- Familiarity with NEDGraphics (Easy Map)
- Working knowledge of textiles and/or home textile product industry
Candidates must be eligible to work in the U.S. on a permanent basis. Arden Companies participates in the Department of Homeland Security’s E-Verify Program to verify the employment eligibility of all newly hired employees. Arden Companies is an equal opportunity employer.
Additional information is available online at www.ardencompanies.com